Sascha Hopson


Why Atlassian Cloud

2021
This video was designed to position Atlassian Cloud as the optimal solution for enterprise customers, featuring insights from company leaders and highlighting strategic investments made to simplify and support the migration journey.

As Creative Lead, I developed the visual approach and design direction, shaping a cohesive look and feel that balanced technical clarity with brand storytelling. The video served as a key asset in a broader multi-channel campaign targeting existing customers and enterprise decision-makers—reinforcing the long-term value of migrating to cloud and deepening trust in Atlassian’s product vision.







TeamArt Direction & Design
Sascha Hopson

Creative Director
Leah Pincsak
Director
Matt Wright

Camera
Drew Reilly


































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